Whether air-dried or blow-dried, this conditioning styling cream provides separation, subtle hold and a smooth, satin finish. Apply a small amount to damp hair. Use more as needed. Finger comb for a tousled hairstyle; or use a comb or heat styling for a more elegant finish. Apply to dry hair to finish or detail a look. Bumble and bumble is a cruelty-free brand. We do not test on animals Bumble and bumble is a cruelty free brand. We do not test on animals.